Colourhe's Six Data Protection Principles

End-to-End Encryption

All data transmitted between your device and colourhe servers is protected with SSL 256-bit encryption — the same security standard used by major banking institutions.

Secure Data Storage

Your personal data is stored on servers protected by multi-layered access controls. Only authorised personnel with a specific need may access this information.

No Data Sales

Colourhe never sells, rents or transfers your personal information to third parties for marketing purposes without your consent. This is our absolute commitment.

Your Controls

You have the right to view, correct, download, or request deletion of your personal data at any time through your account settings or by contacting support.

Data Minimisation

Colourhe only collects data that is strictly necessary to deliver our services. We do not collect information unrelated to the operation of the platform.

Legal Compliance

Colourhe's Privacy Policy complies with Malaysia's Personal Data Protection Act 2010 (PDPA) and applicable international data protection standards.


1

Introduction

Colourhe ("we", "our platform") operates a website and mobile app providing online casino gaming services to players in Malaysia. As a responsible platform operator, we recognize the importance of privacy to every user and are committed to protecting your personal information in a transparent and professional manner.

This Privacy Policy describes our practices regarding the collection, use, disclosure, and protection of personal data for colourhe users. It applies to all platform users, including those accessing via the colourhe website or mobile app.

By registering an account or using colourhe's services, you confirm that you have read and understood this Privacy Policy. If you disagree with any part of this policy, please discontinue use of the platform and contact us to close your account.

Note: This Privacy Policy complies with Malaysia's Personal Data Protection Act 2010 (PDPA). Any questions about how we manage your data can be directed to the colourhe privacy team.
2

Data We Collect

Colourhe collects various types of information depending on how you interact with our platform. The following are the main categories of data we collect:

Account Registration Data:

  • Full name as it appears on your identification document.
  • Date of birth — for age verification purposes (18 years and above).
  • Email address and mobile phone number.
  • Current residential address.
  • Username and encrypted password.

Identity Verification Data (KYC):

  • Copy of your national ID, passport or other valid identity document.
  • Proof of address such as a utility bill or recent bank statement.
  • A selfie photo for identity verification if required.

Financial Data:

  • Bank account or e-wallet details registered for deposits and withdrawals.
  • Deposit and withdrawal transaction records.
  • Wagering history and game activity records.

Technical Data:

  • IP address, device type, and operating system.
  • Browser information including type and version.
  • Login data including access time and location.
  • Cookie data and similar tracking technologies.
Our Guarantee: colourhe does not directly collect credit or debit card information. All payment transactions are processed through licensed and secure third-party payment gateways.
3

How We Use Your Data

Data collected by colourhe is used solely for legitimate purposes directly related to delivering platform services. We will not use your data for any other purpose without your explicit consent.

Purpose of Use Data Type Legal Basis
Account management Registration data, login Service contract
Identity verification (KYC) ID document, selfie Legal requirements
Payment processing Financial data, transactions Service contract
Fraud prevention Technical data, account history Legitimate interests
Customer support Communication data, history Service contract
Marketing communications Email, phone number User consent
Platform improvements Usage data, analytics cookies Legitimate interests

For marketing communications, you may unsubscribe at any time through the notification settings in your account or by contacting our support team. Unsubscribing from marketing does not affect important operational communications such as withdrawal notices or security alerts.

4

Data Sharing with Third Parties

Colourhe does not sell your personal data. However, in the context of service delivery, we may need to share certain information with trusted third parties. All data sharing is carried out under strict controls and only to the extent necessary.

Third parties that may receive your data:

  • Payment service providers — to process deposits and withdrawals. They receive only the data necessary to complete the transaction.
  • Game providers — basic game data is shared with providers integrated with colourhe to ensure games function correctly.
  • Identity verification services — third-party KYC providers that assist in verifying player documents in accordance with compliance requirements.
  • Analytics services — anonymized data is shared with analytics tools to help us understand usage patterns and improve the platform.
  • Legal authorities — in cases where disclosure is required by law, court order or a valid request from a law enforcement agency.
Data Transfer: All third parties we work with are required to protect your data to the same or higher standard that we apply at colourhe. Data processing agreements are signed with all relevant partners.
5

Data Storage and Retention Period

Your personal data is stored on secure servers with strict access controls. colourhe uses a combination of physical and technical security measures to ensure your data is always protected against unauthorised access, loss, or damage.

Data retention periods vary depending on the type of data and applicable legal requirements:

  • Active account data — retained for the duration of the active account and for a reasonable period after account closure.
  • KYC records and identity verification — retained to meet anti-money laundering (AML) compliance requirements, which typically require retention of between 5 and 7 years.
  • Financial transaction records — retained for audit and tax reporting purposes in accordance with Malaysian law.
  • Customer support communication data — retained for the period required for reference purposes and dispute resolution.
  • Cookie and analytics data — retention period varies by cookie type, as stated in our cookie policy.

Once the retention period expires or data is no longer needed, colourhe will securely delete or anonymise that data.

6

Your Rights Over Personal Data

As a colourhe player protected under Malaysia's PDPA and international data protection standards, you have the following rights regarding your personal data:

Right of Access

Request a copy of your personal data we hold at any time.

Right to Rectification

Correct any inaccurate or incomplete data in your account.

Right to Erasure

Request deletion of your data, subject to legal compliance requirements.

Right to Object

Object to the processing of your data for direct marketing purposes at any time.

Right to Data Portability

Request your data in a structured, machine-readable format.

Right to Restriction of Processing

Request restriction of your data processing under certain legally permitted circumstances.

To exercise any of the above rights, contact the colourhe privacy team via Live Chat or our support email. We will respond to your request within 30 business days. In certain complex cases, this period may be extended with prior notice to you.

7

Cookies and Tracking Technologies

Colourhe uses cookies and similar tracking technologies to enhance the user experience, analyze usage patterns and deliver relevant content. Cookies are small text files stored on your device when you access our platform.

Cookie Types Purpose Duration Status
Session Cookies Maintaining an active login session during gameplay Until logout Mandatory
Preference Cookies Saving language preferences and display settings 1 year Mandatory
Analytics Cookies Analyzing site usage patterns and performance 2 years Options
Security Cookies Detecting and preventing suspicious activity 30 days Mandatory
Marketing Cookies Delivering relevant promotional content 90 days Options

You can manage cookies through your browser settings. Please note that disabling essential cookies may affect the functionality of the colourhe platform, including the ability to log in and use security features.

8

Data Security

Colourhe implements a range of technical and organizational security measures to protect your personal data from unauthorized access, loss, alteration or accidental disclosure.

Key security measures we implement include:

  • 256-bit SSL Encryption for all data transmitted between your device and our servers.
  • Two-factor authentication (2FA) available to all player accounts as an additional security layer.
  • 24/7 security monitoring to detect and respond to any suspicious activity.
  • Multi-layer access control ensuring only authorized personnel can access sensitive data.
  • Regular security audits conducted by our internal security team and third-party auditors.
  • Incident response plan enabling us to respond quickly in the event of a security breach.
Shared Responsibility: While colourhe takes all reasonable steps to protect your data, account security also depends on you. Keep your password strong, unique and never share it with anyone. Enable two-factor authentication for maximum protection.
9

Cross-Border Data Transfers

As part of colourhe's global operations, your personal data may be transferred to or processed in countries other than Malaysia. This occurs primarily when we use the services of game providers or payment gateways that operate internationally.

Any cross-border data transfers are carried out in compliance with applicable legal requirements. colourhe ensures that all data recipients outside Malaysia provide a level of protection equivalent to Malaysia's PDPA through:

  • Legally binding data processing agreements.
  • Use of companies that comply with internationally recognised data protection standards.
  • Regular assessments of our partners' data protection practices.
10

Children and Age Restrictions

The colourhe platform is strictly for individuals aged 18 and above. We do not knowingly collect personal data from individuals under the age of 18. Should we discover that we have collected data from a child or underage individual without valid parental or guardian consent, we will take immediate steps to delete that data and close the account in question.

If you believe your child has registered a colourhe account, please contact our support team immediately. We will investigate and take appropriate action as quickly as possible.

11

Amendments to the Privacy Policy

Colourhe reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our practices, legal requirements or user feedback. The "Updated" date at the top of this page indicates the latest version currently in effect.

For significant changes, we will notify you by email or in-platform notice before the changes take effect. Continued use of the colourhe platform after the effective date of any changes constitutes your acceptance of the revised policy.

12

Contact Us About Privacy

If you have any questions, concerns, or complaints regarding this Privacy Policy or how we handle your personal data, you may contact the colourhe privacy team through the following channels:

  • Live Chat: Available 24/7 directly within the colourhe platform or app.
  • Email: [email protected] — include the subject "Privacy Inquiry" for faster processing.
  • FAQ: Visit page FAQ us for answers to the most frequently asked privacy questions.

We are committed to addressing all privacy-related inquiries seriously and transparently. A response will be provided within 30 business days from the date your inquiry is received.


Your Data Is Safe at colourhe — Register and Start Playing Today

Colourhe protects your privacy with SSL 256-bit encryption, secure data storage and full compliance with Malaysia's PDPA. Play with peace of mind, knowing your information is safe.

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